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Building wealth through the power of compounding home equity versus renting
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Strategy
00
Demonstrate Real Estate Wealth Generation: Investigate and visualize why owning a primary residence is a significant generator of wealth.
01
Visualize FHFA House Price Index Data: Create visual representations that effectively convey the correlation between homeownership and FHFA House Price Index data by neighborhood (Zillow Home Price Index).
02
Hypothesis Testing: Compare the costs involved in renting a "rent-controlled" primary residence over 30 years versus purchasing a home.
Craft
Advocacy
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The Zillow Home Value Index (ZHVI) is a metric that provides a smoothed and seasonally adjusted representation of the average home value and market trends within a specific geographic area and housing category. It captures the typical value for homes in the 35th to 65th percentile range in terms of value.
This index is a valuable tool for tracking and understanding housing market changes, making it useful for homeowners, real estate professionals, and policymakers to gauge the state of the local real estate market.
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One of the axioms of investing is that the stock market outperforms other types of investments. If you were to take the down payment and invest it in the S&P 500, based on historical data, it would yield an average return over the same time period.
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Results
96%
UX Research
Primary feedback focused on the accuracy of the data.
72%
UX Research
Requested more features to validate there unique financial situation.
+/- 2%
FHFA HPI Data
A Subject Matter Expert suggested that other housing datasets might better represent the appreciation of Single-Family Homes than the FHFA datasets.
The variety and accuracy of data required to establish customer trust prevented achieving the necessary value for a sufficient return on investment.
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Collaborators
Aspire Equity Estimator
Ann Podesta, Realtor
Kerri Monday-Naslund, Real Estate Broker